If you run an ecommerce business and want real results from your email marketing, let’s talk video. This isn’t theory—I’ve seen the numbers in my own business, and they’re game-changing. Using video in sales emails is powerful! I run two brands: FilmAndLearning.com and OverlandTrailer.com. At Overland Trailer, I use video email marketing every single week. […]
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How to Make a Fanbase with Video This past weekend a new football league – the XFL- launched. Now, I’m not an avid football fan but I was curious how a startup like the XFL would pitch itself and build it’s fanbase – in contrast to the well established NFL. What I found is that
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Veo 2 is like having a Hollywood studio wizard in your computer, just waiting for you to whisper the right spell—also known as a prompt. But most people are whispering gibberish. If you want cinematic results, you need to speak Veo’s native tongue, and that just so happens to sound a lot like filmmaking. If
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Why Your Lighting Matters More Than Your Camera A killer video lighting setup cheap will elevate your footage miles beyond what that shiny new camera can do on its own, and frankly, it’s where your money makes the biggest splash. Forget the gear lust for a moment; light is the paint, and your camera is
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Why YouTube Shorts Ideas Matter (Even If You Hate Vertical Video) Coming up with compelling youtube shorts ideas can feel like you’re just playing catch-up with TikTok, right? Let’s cut the eye-roll. Even if you’re a seasoned filmmaker who’d rather stick to glorious widescreen, ignoring Shorts is like leaving views on the table—especially when the
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These video tips for authors show you how to connect, build trust, and grow your audience using simple videos—without having to become a TikTok dancing sensation. I mean just look at best seller Brandon Sanderson (above), he has a massive following just by being himself. If you’re an author quietly hoping that video will just
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DIY Video Gear Tariffs Are Here—and They’re Not Great DIY video gear tariffs are hitting harder than a dropped lens on concrete—and your wallet is about to feel every bump. Thanks to a new round of import taxes, camera gear from China, Vietnam, and India (aka 90% of what we all use) is now way
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Let’s do a music video analysis of APT. by ROSÉ and Bruno Mars. It is quite simply a whole vibe. It’s not here to tell a deep, complex story—it’s here to be fun, loud, and impossible to ignore. Directed by Daniel Ramos and Bruno Mars, the video is pure energy, packed with bold lighting, quirky
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Turn AI Images into Animated YouTube Gold How do you make animated AI images? You know those cozy, never-ending winter cabin scenes rack up millions of views on YouTube? The ones—fire crackling, snow falling, jazz softly playing in the background. They’re hypnotic, they run for hours, and they bring in serious ad revenue. Now, what
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Ready to dominate YouTube trends in 2025? This year’s hottest trends have lots of opportunities. From immersive 360° storytelling and AI-powered videos to bite-sized micro-learning and sustainable living challenges, these ideas will captivate your audience and drive massive engagement. If you’re like me, coming up with ideas can be a challenge. That’s why I made
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